Attracting new businesses to Collegeville Borough

Topic of Discussion:

The work that the new Borough Business Development Committee is doing to attract new businesses to Collegeville Borough, and how they are working together with the CEDC to promote both the new and existing businesses.

About Cathy Kernen:

Cathy has over 45 years’ experience in communications and marketing, and has held executive level and management positions both in the U.S. and internationally with four pharmaceutical companies:  AstraZeneca, Astra/Astra Merck, Merck, and CIBA-Geigy (now Novartis).  Since 2007, Cathy has headed up her own PR agency, Kernen Communications LLC, which is presently staffed by Cathy and one full-time contractor.

Highly active in the Collegeville Community, Cathy is in her fourth term on Collegeville Borough Council, and currently serves as the head of the Business Development Committee and the Personnel Committee, and is a member of the Central Perkiomen Valley Regional Planning Commission.

She is also President of the non-profit Collegeville Economic Development Corporation, which works to promote local businesses and sponsors numerous community events.  She works closely with Ursinus College in joint promotions, including the popular fall and winter “Dinner & a Show” promotions with Ursinus’ Theater and Dance Departments and local restaurants.  At this time, she and Karen McCaslin are organizing and overseeing the annual Collegeville-Trappe Memorial Day Parade, which will be held May 28^th.